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Peter Hoffman

J Leaders Founder & CEO

It is not your responsibility to finish the work of perfecting the world, but you are not free to desist from it either.


Why J Leaders?

J Leaders brings together the values, beliefs, aspirations, and vision that I hold to be most meaningful….. that Jewish young adults aspire to be their best selves and want to make a positive difference in the world. J Leaders provides a powerful experiential learning approach to leadership development that’s rooted in Jewish values, wisdom, and tradition. I’m proud to be a part of a movement that will profoundly influence so many lives.


Peter is a builder of people, organizations, and communities. Throughout his career, he has focused on founding and building initiatives and organizations that positively impact individuals, communities, non-profits, and universities. One of Peter’s lifelong passions continues to be building organizations that positively impact Jewish young adults.

Previously, Peter served as vice president of marketing for Motion Solutions. In this role, he directed the company’s strategic marketing initiatives. His responsibilities include all aspects of marketing, including brand, advertising, community relations, creative, digital marketing, external communications, analytics, partner relations, and public relations. Prior to coming to Motion Solutions, Peter was vice president of sales and marketing for the R.M. Hoffman Company.

He was vice president of institutional relations and on the founding team of the EdTech company Campus Quad, an app that created a private mobile community for higher education institutions. Peter worked at Apple over an eight-year period, developing and managing national leadership and advocacy programs for U.S. higher education. At Apple, he managed the Apple University Education Forum (the company’s prestigious higher education advisory board composed of 35 leading university CIOs) and the Apple Digital Campus innovation project (a series of technology innovation pilots with Duke University, University of Missouri, Stanford University, The Ohio State University, and Penn State).

Earlier in his career he served in community college management roles, as executive director and director of development of the Ohlone College Foundation and vice president of marketing and events for the Community College Foundation. At the Community College Foundation, Peter was the founding director for the TechEd International Conference & Exposition, which grew to reach over 3,500 participants over an eight year period.

Peter enjoys hiking with his dog Ziva, wildlife photography, traveling, and spending time with his family. He sits on the boards of several Silicon Valley community non-profits, including Jewish Silicon Valley, JHTC and the JCRC of Silicon Valley. As a JHTC Board member, Peter conceived and initiated the organization’s Bay Area mentorship and Jewish Young Adult (JYA) programs. He holds an undergraduate degree in political science and economics from the University of California, Berkeley and an MBA from San Jose State University.